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Seed Seller Academy

Online Sales Training for Seed & Ag Sellers

Everything you need to know to grow your seed/ag sales and become a more confident sales leader.

Watch Video Get Access - $67/month

Achieve More Sales

Help Farmers Produce More

Enjoy More Free Time

Ask Yourself...

Has Selling Become More Difficult?

Finding it harder to prospect and even get an appointment with farmers today?

Struggling to be the Sales Leader/Manager you know deep down you're meant to be?

Feeling frustrated or starting to lack confidence to turn your sales around?

Seem like farmers only have price on their minds & don't see the true value you bring to the sale?

Get Access - $67/month

Watch the Free 4-Part Webclass

How to Sell the Most Difficult Product in the World: SEED

This is a FREE On-Demand Webclass is exclusively for Seed & Ag Sellers!

Watch for FREE Now!

Featured In:

My Name is Rod Osthus, and I'm Here to Help.

Let Me Be Your Guide

I’ve spent nearly 5 decades in the seed business and trained thousands of seed and Ag sellers like you on how to increase sales. I’ve created a unique framework for people to follow that dramatically changes the way they sell and brings the joy back to the profession of helping feed the world.

Click to Read More

Ask yourself…

Are you happy with your current sales?

Are you satisfied with the number of farmers who are buying from you?

Are you satisfied with how much business each of those customers is giving you right now?

If you’re not, you need to change. You need to adopt my 21^st century seed selling tactics. I know changing isn’t always easy.

But I also know what happens when you don’t change.

I’ve dealt with product performance issues, been in price fights, got my butt kicked in test plots and side-by-sides, and faced rejection.

I’ve been there and got the t-shirt!

As I spent years pursuing sales to grow my own territory, I soon realized that spending more time behind a windshield and putting more miles on my truck was not the answer.

Selling seed doesn’t start with a product. It starts with YOU!

First, I need to share an important truth with you: Product will not get you on the farm, and it certainly won’t keep you there.

Too often we start believing that products, programs, and a cheaper price is the trick to getting more sales. While those might be helpful for a quick one-time sale, they ultimately will not help you grow and maintain significant sales or company growth long-term.

What I’m about to show you will create a Blueprint for you to achieve more!

Academy Learning Model

The Academy is broken up into three major training sections with new content being delivered each month.

Video From Rod

Dive Deeper into a specific partof the selling Blueprint

Podcast

Exclusive interviews, insights, tactics, and strategies

Livestream

Monthly Livestream Training with Rod Osthus

3 Simple Steps to Increasing Sales

Get Access

Get ongoing access to every course and upcoming livestream trainings for only $67/month

Watch the Courses

Learn an easier, more productive way to sell during these difficult times.

Increase Sales

Grow your sales territory, region or company by mastering these crucial selling skills!

Get Access - $67/month

Take Action & Learn a Better Way to Sell…

Don't Miss Out, Get Enrolled TODAY!

But First, A Warning!

To be successful in today’s Agricultural marketplace requires a major shift away from old habits.

The old way of selling to farmers where you show up once or twice a year to make the sale and hope like heck your product performs is over. You can’t live on “hope” in the seed business and when you sell a farmers’ livelihood.

Even today, as difficult as this marketplace is, few sales reps take preparation, practice, and role-play seriously enough.

What’s My Investment?

Monthly Plan

$67/mo

Get Access

Yearly Plan

$603/yr

Get Access

Save 3 months & $200

Become a confident, effective sales rep.

Have you dreamed of not only reaching, but blowing past, your sales goals? Or wanted to gain that profound sense of peace that comes with knowing you’re making a real impact with every farming operation? Or have a life with more financial freedom and time with those you love?

It doesn’t have to remain a dream.

You can transform yourself from an average sales rep with a big dream to a confident, effective leader who farmers rely on to help make important crop management decisions.

You just need the right training.

Enroll in the Academy

What are your sales goals?

SeedSeller Training Academy helps you get there faster.

Generate More Sales in a Difficult Farm Economy.

By Learning How to:

Prospect for new business even when the number of farmers is decreasing
Stay out of price fights
Sell after your product gets beat on the farm

Not rely on test plots and side-by-side results to get sales
Establish (and stick to) a minimum order size
Increase confidence when calling on today’s sophisticated farmers

Now showing (for a Limited time)

How to Sell the Most Difficult Product in the World: SEED

What you’ll learn…

Secret 1

How to sell WITHOUT a product, price or program advantage.

Secret 2

How to give farmers a "roadmap" to higher production.

Secret 3

Why you need to follow a proven step-by-step plan to sell to today’s sophisticated growers.

Watch for FREE Now!

How Much Does the Academy Cost?

When you join now, you’ll lock in the $67/month rate for as long as you remain a member.

Membership Includes:

Blueprint Module

In these classes, Rod dives deep into a specific part of the Sales Blueprint or a Sales Training topic selected specifically for that time of year. To make it easier to follow, each class is broken into short, bite-sized lessons and conclude with a quiz to test your knowledge and retention. If you want to stop at any time, you can come back later to finish the class. It will be easy to see where you left off.

Podcast

During the middle of each month the Academy will release an exclusive podcast exclusively for Academy members. We are introducing podcasts to our training model to help make it easier for you to consume the content. We understand how much you travel and the amount of time you spend in your vehicle, thus making it harder to watch videos. So with our new Academy Podcasts you can train while you drive in your sales territory.

These podcasts will be a variety of interview with fellow seed sellers or ag professionals with very “hands-on” tactics as we discuss your sales goals, how to set them, and how to validate them so you can be assured of achieving those goals.

Monthly Livestreams w/ Rod

Each month Rod conducts a new LIVE virtual training workshop FREE to Academy members ($99/person for non-members to attend). Each month a new hard-hitting topic will be covered to help you explode your sales. Recordings of these calls will also be available for you to watch or listen to, but nothing is better than being there and getting your questions answered live.

Academy Library

As an added bonus, you will have full access to our Training Library as soon as you become a member. Exclusive Bonus Classes, articles, and audio programs can be found there. Throughout the year this library will be updated with new materials relevant to the time of year we’re in. But again, these four monthly classes and the Training Library are ONLY available to Academy members.

Choose a Plan

Monthly Plan

$67/mo

Get Access

Yearly Plan

$603/yr

Get Access

SAVE 3 Months & $200

Frequently Asked Questions

Is SeedSeller Academy a one-time fee or billed monthly?

The SeedSeller Academy is an individual monthly membership subscription service. When you enroll, your credit card will immediately be charged $67. You will be charged again for $67 one month later, and then again for the duration of your membership.

There is NO long-term commitment or yearly contract. If you don’t believe the Academy is a world-class seed sales training program, you can cancel your membership anytime. No questions asked.

Can I share my log-in access?

No. The Academy classes and Training Library are ONLY available to active paying members. We have intentionally priced the Academy to be very affordable so every sales rep can have their own membership and track their own progress throughout the year. For the price of filling your truck with gas one time, you can access the latest sales training, specific to what you sell, and you’re able to do it from any device, from anywhere in the world. Where else can you get access to this type of training?

Sharing of log-in information will result in an automatic cancellation of your account.

Are My Payment/Credit Card Details Secure?

Yes. All subscriptions and payments are processed through PayPal and 100% secure.

Do you offer discounts for team subscriptions?

We have purposely priced the Academy to be very affordable so every sales rep can have their own membership and track their own progress throughout the year. The investment for the SeedSeller Academy is just $67 per month/per person.

However, if your company enrolls 25 or more people, the cost is just $47 per month/per person. If you would like to sign-up 25 people or more, please email [email protected] so he can coordinate a smooth registration process.

If I have another question that isn't answered here, whom do I contact?

We are here to serve you. If you have further questions that have not been addressed here, please contact Rod at [email protected]

I sell to farmers but I don't sell seed, is the SeedSeller Academy the right fit for me?

The SeedSeller Academy is designed specifically for anyone who calls on and sells agricultural products to farmers. Even though you may not sell seed, you face the exact same challenges seed sellers face every day. You face price objections, delayed ordering, competitive programs, performance issues, and so on. Just take the word “seed” out of it and it will apply to you.

We firmly believe you will find the Academy to be the kind of training you have been looking to, for a long time.

Enroll in the Academy

"We don't rise to the level of our expectations; we fall to the level of our training." -Archilochus